When I talk with clients and other audiences about the need for a reputation management strategy, it’s very interesting to hear the variety of perspectives executives have on this topic. Some immediately begin to tell me about their corporate social … Continue reading
Monthly Archives: February 2012
From Complexity to Coherence
Have you ever listened to a speech or read an email, article, press release or other source of information about a company or its products that left you thinking “I have no idea what they are talking about!”? I know … Continue reading